Voice search is the ability to say searches instead of typing them, for example on your phone or on voice-activated assistants and smart devices. It is very easy for users to ask things. But how do you ensure that you are findable and audible via voice search?
Voice search is not new, it has been part of search engine optimization since 2015. More than 40% of adults use voice search every day to find information. To increase the reach of your website or webshop, you can optimize a website for vocie search.
5 tips to optimize your website for voice search
- Focus on long-tail keywords that are commonly used in voice searches.
- Use conversational copywriting and answer the user's question in natural language.
- Optimize the website for local SEO to be found in voice searches for local businesses or services.
- Use schema markup to structure important information and make it understandable to search engines.
- Make sure the website is mobile-friendly, as many voice searches are performed on mobile devices.
By optimizing your website or webshop for voice search you can increase the chances of being found by potential customers. This can lead to a higher position in search engines and more traffic to your website. By implementing the above 5 tips on your website, you ensure that your website is optimally designed for voice search.